A craftswoman at hand-embroidery work Photograph — A craftswoman at hand-embroidery work (representative photograph). Source image unavailable; caption preserved. Wikimedia Commons ↗
Embroidery & Needlecraft · Tamil Nadu — Nilgiris

Toda Embroidery (Pukhoor)

A distinctive red-and-black counted-thread embroidery on white cotton or wool shawls, created by the Toda people of the Nilgiris, a community of only a few thousand people.

GI status: GI-registered, 2013 Shelf life: Indefinite Women-led sector
CategoryEmbroidery & Needlecraft
RegionTamil Nadu — Nilgiris
GI statusGI-registered, 2013
Typical shelf lifeIndefinite
Women's role in productionPractised exclusively by women of the small Toda pastoralist community of the Nilgiri hills; Toda embroidery is one of the very few crafts in India that is documented as done only by women, using no drawn pattern, entirely from memory.

Why this fits a low-wastage SHG model: An entirely finished, non-perishable textile product from one of India's smallest and most clearly women-led craft communities — a strong, low-risk anchor item for the catalogue.

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